Most small business owners and managers don’t spend much time admiring their beautiful parking lots, but they’re an important part of providing a great experience for your customers. People always appreciate being able to park close to your front door, and it makes it easier for them to carry their purchases back to their vehicles. Your customers might not leave a five-star review for your clean parking lot, but they’re likely to tell their friends if your parking lot is dirty. Or even worse, they might not return at all!